SPA Campaign Planning

Street Pole Ads (SPAs) hold enormous potential for creative visionaries and can be an excellent and effective campaign extension. Here’s why:

SPAs are generally flighted in a run of three, allowing for more exposure and extended room for creativity. Without having to restrict a creative to a single interface, campaigns can explore and expand on their key message, and communicate the brand’s story to the customer.
While the opportunities for quirky, clever messaging are endless, advancements in SPAs now also allow for unique and creative executions through the use of die-cut images and even moving parts on spring mechanisms.
An excellent campaign extension, SPAs bridge the gap between what’s happening in the Above the Line (ATL) communications and the in-store promotional experience. Often the missing link in the marketing chain; SPAs can set off a whole sequence of events by driving messaging into action.
SPAs have a unique ability in that it is very difficult for them to be consciously avoided, thereby ensuring that your creative genius is not overlooked. Advertising avoidance is a serious hindrance to media such as TV, radio, print and magazines, which can simply be turned off or turned over.

Street Pole Ads for Businesses

Street Pole Ads (SPAs) offer the most cost effective, high exposure advertising that you could ever need for your business. They also have the highest recall of any outdoor advertising medium, ensuring that your business and brand remain front of mind with potential clients. Here are more reasons why you should use SPAs to switch on your business.

SPAs are surprisingly affordable, allowing both large and smaller businesses the benefits of advertising exposure.
With SPAs you can plan the positioning of your advertising geographically in a way that leads customers to your business.
ADreach has access to SPA positions around the country, from densely populated urban areas, to smaller towns.
The quantifiable impact that SPAs have on business can be measured in increased leads, foot traffic and enquiries.